European Confections is a global sourcing company and a US based importer with 25 years of experience, and a large portfolio of products from over 40 factories around the world.
This wide range of production capabilities helps us perfectly match the specific needs of our retail clients.

We import European brands and develop private label programs in the commercial bakery, cookie, chocolate, candy and snack categories.

Our large private brand programs with leading US retailers include:

• Dollar Tree: A commercial bakery program under the Baker’s Select brand
• Family Dollar: A controlled brand program in the candy and commercial bakery category
• Walmart: The largest seasonal programs in Sam’s Club – European chocolate and shortbread cookies.
• Food Lion: Private brand of mini muffins
• Hy-Vee: A private brand – commercial bakery program with 7 SKUs of mini muffins
• Hannaford: A private brand – commercial bakery program with 4 SKUs of mini muffins
• Wine Country Gift Basket: Sourcing dozens of components for gift baskets to mass and online customers
• Supervalu – Private brand by Lambertz for European Chocolate Cookie Assortment

European Confections brands: Mr. Brownie, Socado, Lambertz, Baronie and Midi are sold in stores nationwide, including: Big Lots, Cost Plus World Market, Cracker Barrel, Burlington, TJ Maxx and many others.